Terms of Service

Last updated: May 16, 2026

These Terms of Service ("Terms") govern your use of Seen Retail's services. By purchasing or using any Seen Retail service, you agree to these Terms. If you don't agree, don't use the services.

"Seen Retail," "we," "us," and "our" refer to Seen Retail, operated by Stephan Aguilar. "Client," "you," and "your" refer to the business that has purchased services from us.

1. Services

Seen Retail provides digital growth services for independent retail shops, including:

• Custom Webflow website builds — design, development, and launch of a marketing or storefront website
• AI customer service chatbot — a hosted chatbot widget embeddable on your website, powered by Anthropic's Claude API
• SEO setup — on-page optimization, structured data, and Google Business Profile configuration
• POS integration — read-only inventory sync between your point-of-sale system (e.g., Clover) and the chatbot

Specific deliverables and scope for your engagement are described in the proposal or service agreement provided before purchase.

2. Pricing and payment

• One-time fees (website builds, SEO setup, POS integration setup) are invoiced via Stripe at the start of the engagement and due before work begins.
• Recurring fees (chatbot subscription, hosting, POS integration monthly) are billed monthly via Stripe on the same calendar day each month.
• All prices are in USD. Quoted prices exclude any applicable taxes.
• Promotional or "Founders" pricing, when offered, is honored for the stated promotional period and then converts automatically to standard pricing.
• Failed payments will be retried per Stripe's standard schedule. Services may be paused after 7 days of failed payment and terminated after 30.

3. Website hosting

Seen Retail builds websites on Webflow. Hosting is a separate cost paid directly by you to Webflow under your own Webflow account. We do not mark up hosting or collect hosting fees on Webflow's behalf.

You own your website content. We retain reusable code patterns and design systems we develop, but you have unlimited rights to use the final website we deliver.

4. Cancellation and refunds

• One-time projects (website builds, SEO, POS setup): refundable in full before work begins. Once design or development has started, fees are non-refundable, but you keep any deliverables completed to that point.
• Monthly subscriptions (chatbot, POS integration): cancel anytime. You retain access through the end of the current billing period. No partial-month refunds.
• To cancel, email stephan@seenretail.com or use the Stripe billing portal link in your account emails.

5. Service availability

We target high availability for the chatbot service but do not guarantee specific uptime numbers. The chatbot depends on third-party services (Anthropic, Render, Webflow) that occasionally experience outages outside our control.

If extended outages happen, we'll work to restore service quickly and may issue prorated credit at our discretion.

6. Revisions and support

• Website builds include up to 2 rounds of revisions during the initial build. Additional changes after launch are billed hourly or as a fixed-scope follow-up project.
• Chatbot includes ongoing tuning of the knowledge base and prompt as your business changes, included in the monthly subscription.
• Support is provided via email at stephan@seenretail.com, typically responded to within 1 business day.

7. Intellectual property

• Your content (logos, product photos, copy, brand assets, customer data) remains yours. You grant Seen Retail a license to use this content solely to deliver the services.
• Our deliverables (the final website, configured chatbot, SEO setup) become yours upon full payment.
• Our underlying technology (chatbot platform, internal libraries, design systems, code patterns) remains owned by Seen Retail. You don't acquire rights to resell, sublicense, or reverse-engineer our platform.

8. Acceptable use

You agree not to use Seen Retail services to:

• Sell illegal products or services
• Harass, defraud, or deceive customers
• Send spam or unsolicited bulk messages
• Attempt to bypass authentication or rate-limiting
• Reverse-engineer, scrape, or extract proprietary parts of our platform
• Use the chatbot to generate harmful, illegal, or abusive content

We reserve the right to suspend or terminate service for violations.

9. Age-restricted product compliance

Many Seen Retail clients sell age-restricted products (vape, tobacco, alcohol, CBD, firearms accessories). If you sell age-restricted products, you are responsible for:

• Age verification on your storefront (we'll build an age gate if requested, but you are responsible for enforcement and compliance)
• FDA, TTB, ATF, and state-level licensing and compliance
• Following local laws for product display, advertising, and shipping
• Required regulatory warnings (e.g., nicotine warnings — we include these by default on vape/tobacco shop builds)

Seen Retail provides tools but does not act as a compliance officer for your business.

10. Limitation of liability

To the maximum extent permitted by law, Seen Retail's total liability for any claim arising from these Terms or the services is limited to the amount you paid us in the 12 months preceding the claim.

We are not liable for indirect, incidental, consequential, or punitive damages, including lost profits, lost data, or business interruption.

The services are provided "as is" without warranties of any kind, express or implied, except as required by law.

11. Indemnification

You agree to indemnify and hold harmless Seen Retail, Stephan Aguilar, and any contractors from claims arising out of:

• Your content or products sold on your website
• Your violation of these Terms
• Your violation of any law, regulation, or third-party right
• Customer disputes arising from your storefront

12. Termination

Either party may terminate the service relationship for any reason with 30 days' written notice via email.

Seen Retail may terminate immediately for non-payment, violation of acceptable use, or conduct that creates legal risk for us.

Upon termination:

• You retain ownership of delivered work product (website, content, configurations)
• Recurring services (chatbot, POS sync) are deactivated at the end of the final paid billing period
• We delete operational data per our Privacy Policy retention schedule
• Outstanding invoices remain due

13. Confidentiality

Each party agrees to keep the other's non-public business information confidential and use it only to perform under these Terms.

Seen Retail may identify you publicly as a client (logo, name, link to your site) for portfolio and marketing purposes unless you request otherwise in writing.

14. Governing law

These Terms are governed by the laws of the State of Oregon, USA, without regard to conflict of law principles. Any disputes will be resolved in the state or federal courts located in Oregon.

15. Changes to these Terms

We may update these Terms as our services evolve. The "Last updated" date at the top reflects the most recent revision. For material changes, we'll notify active clients by email at least 30 days before the change takes effect. Continued use of the services after the effective date constitutes acceptance.

16. Contact

Seen Retail
Stephan Aguilar
stephan@seenretail.com
(971) 341-0521
seenretail.com